Tag: portals

The Undefended MLS: A Call to Arms

Post author By Sam DeBord
Post date February 16, 2022
Categories In Organized RE, Top Feature
No Comments on The Undefended MLS: A Call to Arms

The MLS is undefended. Its existence, its value proposition, and its utility are largely unknown to the real estate consumer. MLSs as a whole have little ownership stake in the technical distribution and attribution of real estate information on an … Read more...

The broker-driven future of the MLS

This article was originally published on Inman News:
by Sam DeBord

Key Takeaways

Brokers need to understand the new initiatives changing the way we work with MLSs.
New tools can create efficiency and improved data storage and analytics for

Broker Public Portal: Angling for a new face

This article was originally published on Inman News:
by Sam DeBord

Key Takeaways

Accuracy isn’t enough. BPP needs attractive tools and media content.
BPP has valuable exclusive data that could be leveraged for exposure.
Public relations will generate earned

Dumping IDX: Don’t burn our safety net

Post author By Sam DeBord
Post date September 15, 2015
Categories In Inman News

This article was originally published on Inman News:

We’re hearing more often from brokers that they want to go back to a more traditional way of doing business. Keep your listing leads. Close more sales in-house. Build a Broker … Read more...